Logo Design Questionnaire

  • Type it exactly as you would like it to appear. E.g. Nike
  • Leave blank if you don't want your slogan in your logo.
  • Providing designers with examples helps them identify the style and aesthetic you like. You can name companies, or send us links to images.
  • Common associations in Western culture

    Red: Excitement, Danger, Love, Passion, Vigor
    Green: Wealth, Healing, Success, Growth, Fertility
    Blue: Knowledge, Calm, Peace, Cool, Trust
    Purple: Wisdom, Spirituality, Royalty, Imagination
    White: Purity, Healing, Perfection, Clean, Virtue
    Orange: Creativity, Invigoration, Unique, Stimulation
    Black: Fear, Secrecy, Formal, Luxury
    Yellow: Knowledge, Energy, Joy, Intellect, Youth
    Gray: Balance, Sophistication, Neutrality, Uncommitted
  • E.g. fun, playful, serious
  • E.g. handwritten, serif/sans serif, blocky, etc..
  • This field is for validation purposes and should be left unchanged.